YouTube is a very lucrative platform to use for internet marketing. When you become successful at creating YouTube content, it can be very rewarding as well. Your goal is to get feedback from thousands of viewers and be able to communicate directly with them. Making YouTube videos gives you something that no other online business model can do to the same extent.
But despite all of that, it is still one of the less common ways to make money online. There are many discussions about Yotube marketing in forums and blogs. Why is that?
The answer is simple: a lot of people don’t feel comfortable getting in fornt of the camera.
This might be because they have a thick accent. It might be because they aren’t conventionally attractive (not that this has stopped some YouTubers!) or it might be because they’re shy. And it sure doesn’t help that YouTube comments are famously harsh…
Whatever the case, stepping in front of the camera and being viewed by thousands of people is a big ask and it’s something that not everyone is going to be ready to do.
But here’s the good news: you don’t need to go in front of the camera to create good YouTube contentl! In fact, there are plenty types of content you can create that don’t require you to feature at all. And as it happens, these are often very popular and can help you to build just as big an audience.
Five YouTube Content Ideas
(Minus Your Face ?)
One way to build a big audience without going in front of the camera is to make tutorial videos. This might be a video showing people how to get better performance from their PC, a PhotoShop tutorial etc. Either way, you can create the footage simply by using screen capture software and then just narrating over the top!
There is a wide range of gaming-related content that you can make with no need to go in front of the camera. A ‘Let’s Play’ for example is a video that features you speaking over the top of yourself playing to narrate the experience. Meanwhile, you can also make walkthroughs, playthroughs and more – all without ever going in front of the camera!
It’s possible to make a number of ‘podcast’ style videos too. There is only spoken text with no need for you to be on the screen. These can be interviews, opinion videos, comedy bits and more. All you need to hold the viewers’ attention is an image or video collage that’s relevant to the topic.
If you want something more dynamic to hold the attention of your viewers while you’re talking. What you can do is make some kind of animation. There are plenty of options here from storyboard animations to whiteboard animations. There are just as many tools out there to help you make them!
You can also create a number of videos using a montage/mashup approach. This might mean that you splice together various other videos or that you make your own supercuts.
There you have it! you don’t have to be on camera to make great YouTube videos. Now it’s time for you to start making your own YouTube videos. Have fun and Good Luck!!
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