Google plus is a fun social networking site from Google of course. When it started, everyone was ecstatic. Although it has not gained as much popularity as expected, people still use it to socialize. Businesses soon took the opportunity to use this Google social network to grow their brand. Currently, you can create as many google plus brand pages for business as you can. However, you need to know how to create a google+ business page. Here are some tips on how you can use google plus to grow your business.
Use #hashtags on Google Plus
#Hashtags have become very popular these days. People use them on Facebook, Twitter, Instagram and other social networking sites to talk about trending topics. You can also use #hashtags in google+ to reach a particular audience who are interested in what you’re sharing.
Use Google hangouts to chat with your customers
As your business grows, more people will want to be associated with it. Your google+ account will definitely increase in popularity as your brand develops. You should let your customers know that their opinions matter. One of the ways to do that is by using google hangouts. This is a fun feature in google+ that lets you chat with people using hangouts. Furthermore, you can invite as many people as you like to attend your hangout sessions.
Update your customers by sending emails
Although you may prefer posting updates directly on your google+ wall, it’s also a wise idea to send a direct to those people who are in your circles. This way you can be sure that your close customers will get all the important updates concerning your business.
Frequently post optimized content
Google+ has a huge advantage over other social media sites because it is linked to Google, the most robust search engine ever. Google uses a complex search algorithm that gives higher priority to those search results that are located on Google+. Whenever you post updates on google+, ensure you use keywords that are search-engine optimized so as to be ranked higher on Google.
Post multimedia along with your content
Your business needs to generate enough traffic to propel its growth. The most effective way to do this is by using multimedia devices. These include images, videos and GIFs. Incorporating images together with your posts will help you win more views, likes and comments. However, don’t just post images and videos for the sake of it. They need to relate with your business. You also need to have all the required permissions to post them.
Engage in meaningful conversations
Creating google+ pages for business helps you get in touch with your online customers. Having a conversation with your clients is one way of endearing your brand to them. Using this remarkable google social network, you can now chat with people in your circles. This allows you to create networks and grow your brand.
Use professional profile pictures
Google+ syncs your account with other popular internet services such as YouTube. Whenever you’re required to leave a post on any website, your profile picture will definitely pop up next to your comment. Your profile image therefore needs to be professional.
Create an attractive about us page
You need to include an impressive about us page on your google+ account. This page will give your customers all the relevant information they need to know concerning your business.
Connect with Google Maps
To keep your google+ account relevant and up-to-date, you need to integrate it with Google Maps. This will allow you to connect with customers from all regions. This helps you collect important information about your client base.
Verify your business ownership
It’s important to provide some credibility to your business. You can do this by linking your business website with google+ to verify that you indeed own it.